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The Basque Country will host culture and creativity professionals from around the globe at the Creativity World Forum, commencing on Monday.

2024 April 12
  • The Basque Country will host the Creativity World Forum from 15 to 17 April. The event will bring together agents, institutions, and companies from around the world involved in the Cultural and Creative Industries (CCIs).
  • This year’s theme: "Cultural and Creative Ecosystems: Models of Governance and Innovation". The objective is to learn about different models and the latest innovations in the sector, as well as to create new work opportunities and relationships between sector agents.

Next Monday to Wednesday, the Basque Country will be the global epicentre of the cultural and creative industries with the arrival of the Creativity World Forum (CWF24). This is a biennial event organised by the international Districts of Creativity (DC) Network, which, at this year’s event with the support of the Basque Government, aims not only to share different models and the sector’s latest trends, but also to create new work opportunities and relationships between cultural operators.

The central venue for the Forum will be the Euskalduna Conference Centre (Bilbao), but there will also be events taking place at the Tabakalera (Donostia-San Sebastián) and the Artium (Vitoria-Gasteiz). During the three days, hundreds of people will take part in conferences, focus area workshops, good practices exhibitions, debates and guided tours of places and spaces related to culture and creativity. (Click here to view the entire programme). The President of the Basque Government Iñigo Urkullu, accompanied by the Minister for Culture and Language Policy, Bingen Zupiria, will officially open the "Creativity World Forum" on Monday at 9:30 a.m. at the Euskalduna Conference Centre.

This event is expected to be a milestone in terms of increasing the visibility of the Basque cultural and creative industries. It will help to consolidate their position at international level and develop their innovative potential by creating synergies with key players from all over the world.

Biennial Event

Held every two years, CWF24 is a signature event of the Districts of Creativity (DC) Network. The previous CWF event took place in 2022 in Germany’s Baden-Württemberg State. On this occasion, the Basque Country will bring together key figures from the cultural and creative industries sector, government, business and education. They will discuss creativity, innovation and entrepreneurship.

A hallmark of the World Creativity Forum is its aim to share and develop practices that stimulate interdisciplinary creativity in society to promote innovation and prosperity. However, this year's edition - the CWF24 to be held in the Basque Country - aims to go one step further and generate new working methods, relationships or business projects between the different agents that will gather in the three Basque capitals, projecting the Basque Country as a territory of colaboration. To achieve this, the official programme will highlight the role played by the regions and will build on the pioneering policies for Cultural and Creative Industries developed in the Basque Country in recent years, as well as implementing the Basque Smart Specialisation Strategy (RIS3). The CWF24 motto is "Cultural and Creative Ecosystems: Models of Governance and Innovation.”

Four Thematic Areas

Four Thematic Areas (TAs) have been selected to achieve the CWF24’s objectives. Each of them is coordinated by a Basque organisation with extensive experience in the subject and its derivatives, as well as in coordinating projects. Key agents in each of these areas, led by a Basque organisation, have been working in the months leading up to the event to identify the main challenges in the area, as well as examples of good practice. With the participation of representatives of selected success stories, all focus areas will play an important role in the Forum. This approach by the TAs, as well as the previous working process, are two of the main innovations of this year’s event, giving its programme a solid, diverse and participatory identity. The TAs of the CWF24 are:

  1. Governance and Cultural and Creative Industries
  2. Innovation with and within Cultural and Creative Industry sectors
  3. Cultural and Creative Industry Companies and Markets
  4. Education and Research in Cultural and Creative Industries


Supported by the Districts of Creativity Network, an international student exchange programme (DC Living Lab) is planned. This is a regular programme at the CWF. It gives students the opportunity to work as part of an interdisciplinary team to tackle real challenges in the cultural and creative industries. The difference in this year's event, taking place in the Basque Country, is that it can be followed both online and in person. It is also coordinated by KSIgune, the Knowledge Centre for Culture and Creative Industries of Basque Higher Education.



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