The Basque Government will be present in the World Travel Market in London
The Travel Market is the leading trade show for Tourism professionals at global level
Last year, more than 5000 exhibitors from 187 countries attended the event, which was visited by more than 24,400 professionals working within the sector.
The Basque Government's Director for Tourism, Isabel Muela, will attend the World Travel
Market, the 31st edition of the leading trade show for Tourism professionals at global level. This is another initiative of the Department for Industry, Innovation, Trade and Tourism to promote more visits to the Basque Country by tourists from overseas. The Basque Government's Director for Tourism will participate in the inaugural acts of the World Travel Market along with the Minister for Industry, Trade and Tourism, Miguel Sebastián.
The World Travel Market is held in London, in the Excel London exhibition and conference centre, running between the 8th of October and the 11th of November, The Basque Government will be present with a stand were Tourism professionals will provide information on what the Basque Country offers. Last year, the trade show included the participation of more than 5000 exhibitors from 187 countries, of which 52% came from the organising country, the United Kingdom, and the remainder from other countries throughout the world. The event was covered by more than 2839 international media groups. In 2009, 24,402 tourism professionals visited the event.
Over the course of the trade show, the Department for Industry, Innovation, Trade and Tourism has provided companies within the sector with a round table, which will be used by STI, Donosti Rec and Tenedor Tours, to carry out all nature of activities to meet and establish contacts with other companies and tourism professionals at international level.
In a year in which tourist visits have risen 12%, 20% in the case of overseas visitors, when compared with 2009, this new initiative of the Basque Government intends to continue to increase visits from overseas, totalling 577,533 in September, and, more specifically, to increase visits from the United Kingdom, which account for 63,000 tourists within this total.
Vitoria-Gasteiz, 8th November 2010